Why Yahoo

checkbox Proprietary identity solutions

checkbox Powerful performance, delivery and ROI

Yahoo delivers the total package toward your growth goals.

We are Yahoo

Connecting hundreds of millions of people around the world to everything they love. Our powerful, open platform, plus apps and sites like Yahoo Sports, Yahoo Finance, Yahoo Fantasy and Yahoo Mail (among others), connect brands and publishers to passionate fans. Now there’s a reason for an exclamation point.

Get to Know Us

A DSP that has it all

Direct consumer relationships. Powerful cross-screen data. Targeting solutions that outsmart the cookie. Our DSP has it all, so you can connect with people across every screen.

People, partnerships, performance:
it’s how growth happens

It all starts with people

Leverage first-party data from over 625 million unique users interacting through search, mail, commerce content, and more.

Partnerships built on trust

Reach people across the content they love – from Yahoo O&O properties to our omnichannel supply partners.

Performance you can see

Benefit from increased ROI with more control, measurement and transparency.

Good Foods Advertisement

Put your next campaign in expert creative hands

Bring your brand story to life in innovative, creative ways that people can’t resist with our in-house creative team.

Yahoo Creative Studios

Hey, ready to start? So are we.

Our sales team can help you truly connect to audiences with unified solutions scaled for growth.

Yahoo has partnered with Programmatic Mechanics to offer the Yahoo DSP as a managed service solution to clients. The Programmatic Mechanics team can provide you access to your account and ensure you are able to take advantage of the powerful targeting and inventory solutions available via the Yahoo DSP. We encourage you to provide further information at the link below and a representative will contact you soon.

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MIQ

Yahoo has partnered with MiQ to provide best-in-class managed services to clients. MiQ has deep expertise in activating all of the features and benefits of the Yahoo DSP and its unique capabilities. We encourage you to provide further information at the link below and a representative will contact you soon.

Get in touch

Now, you can access Yahoo’s high-quality ad supply in Taboola Ads, Taboola’s industry leading, AI-powered advertising platform.

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